Whey too much protein

Main Topic: The podcast episode explores the phenomenon of protein madness, where people are going to extreme lengths to get more protein in their diets. The hosts, Noelle King and Chris Gaiomali, discuss the history of protein obsession, the rise of protein powders and supplements, and the impact of social media influencers on the trend.

Key Points:

1. The hosts start by discussing their own experiences with protein obsession, with Chris Gaiomali sharing his story of consuming 200 grams of protein per day for almost 20 years.
2. The episode delves into the history of protein obsession, starting with the development of whey protein after World War II and the rise of bodybuilding culture in the 1970s.
3. The hosts discuss the role of social media influencers, particularly women, in promoting protein-rich foods and supplements.
4. Chris Gaiomali visits General Mills headquarters to learn about the company's efforts to add protein to their products, including Wheaties and Cheerios.
5. The episode also explores the science behind protein fortification and the use of plant-based proteins in food products.
6. The hosts discuss the potential health benefits of increased protein consumption, particularly for older adults, and the potential risks of overconsumption.
7. The episode concludes with a discussion about the cultural significance of protein obsession and the impact of social media on our eating habits.